Senegal: Communication and Marketing Manager

The vacancy is for the position of Communication and Marketing Manager for CORAF/WECARD headquarters in Dakar Senegal. The successful candidate will be in charge of ensuring smooth implementation of the Communication and Marketing strategy of the Institution.

He/She will directly report to CORAF/WECARD Executive Director. However, he/she will work closely with the other departments of the Institution and have significant interactions with CORAF/WECARD partners in West and Central Africa and at the international level.

The Communication and Marketing Manager will conduct the following tasks:

• Corporate Communication and Communication for Development

• Support the Implementation of the internal and external communications strategy;

• Develop annual overarching communications plan and project-specific communications plans;

• Promote the corporate image and identity of CORAF/WECARD through special operations by considering new strategic plan and emerging themes;

• Coordinate and supervise communication activities including media relations, social media, audiovisual productions, outreach and promotion, corporate web presence, publishing, and library and Knowledge services; (e-newsletters, videos, infographics, press releases, press kits, social media activities; production of corporate publications, impact stories; websites…);

• Work collaboratively with Senior managers and staff at all levels across CORAF/WECARD, at the Secretariat and with national constituents and international partners, to ensure formulation and diffusion of relevant and consistent corporate communications and results;

• Identify, in cooperation with projects and programmes coordinators, achievements with strong social and economic impact to conduct communication campaigns for the adoption of technologies;

• Put in place a mapping of target groups beneficiaries of CORAF/WECARD achievements in order to develop specific messages to advertise products from CORAF/WECARD.

• Marketing

• Oversee and promote adoption and application of CORAF/WECARD brand identity in all communications products, initiatives and projects at national and regional level;

• Develop promotional tools;

• Manage the production of promotional materials, such as banners, posters, folders, pen drives, pens, t-shirts consistent with the communications strategy;

• Organize promotional events, seminars or field visits in companies, participate in shows, fairs to represent the Institution;

• Initiate partnerships with Institutions and brand leaders and have sponsorships for Associations, foundations, etc.;

• Provide Marketing support for partners.

• Public Relations

• Build strong professional relations in communication with CORAF/WECARD’s partners;

• Establish sound public relations policies and practices for international partners and among national partners and build a solid platform for media relations both locally and regionally;

• Collect, check and select information on the life of the Institution, its structure, activities and products.

He/She will also perform any other duties within the scope of communication and media relations as will be assigned by Management.

Candidates should be citizens of a country with a National Agricultural Research System (NARS) that is member of CORAF/WECARD and must send a cover letterand a detailed CV with names and contacts of three referees. The letter will be addressed to the Executive Director of CORAF/WECARD, Executive Secretariat, 7, Avenue Bourguiba, BP 48 – Dakar RP, Senegal, and sent by E-MAIL ONLY to the following e-mail address: rh@coraf.org. Applications should reach the Executive Secretariat of CORAF/WECARD no later than 21^st April, 2017 at 17:30. Only shortlisted candidates will be contacted for an interview.

More information on CORAF/WECARD can be found on its website: http://www.coraf.org

Applications from women are strongly encouraged